The Handy brand and marketing assets

The Handy is a high-performance interactive stroker designed to elevate masturbation to a new level.

www.thehandy.com

Best-in-test masturbation.
The device is built with the highest quality components and rigorously tested for maximum pleasure.

Wi-Fi and Bluetooth Connectivity
The Handy is able to connect to the Internet for you to experience mind-blowing video sync.

One size fits all
The TrueGrip sleeve included with your Handy fits comfortably on everyone.

No batteries — no problem
The Handy’s powerful motor connects directly to your power socket.


What did I do for the brand and its marketing?


Coordinating visual re-branding of the product including:

  • Coordinating visual re-branding of the product including the creation of brand visual guidelines, re-designing the website, creating a visual library of graphical and photography assets, retail elements design, and print production;
  • Retail: product boxes, re-designing the Quick Start Guide for the device, created with severe budget limitations;
  • Events: creating visual assets and booth design with limited budgeting for events like CES® and eXXXotica Expo;
  • Digital design: creating assets for the website, app, social media, promotional campaign landing pages, and universal UI design;
  • Photography: creating a visual library of product and lifestyle photography;
  • Video: coordinating video production of promotional video shots and Guideline video tutorials, small video tweaks (adding subtitles, cutting and resizing);
  • Illustration: Technical illustration of products, all illustrations for the Quick Start Guide and the website. Illustration assets for the Guideline video series, iconography;
  • Creating presentations for business and products.
Visual assets library – product photography

Retail: product boxes. Design and print production

Photography Ad-Campaigns Photoshoots and overall visual styling

Promotional digital graphics

Accessories Promotional Photoshoots and overall styling
Illustrations for a series of Guideline Videos